Trends & Predictions

Where research is heading - trends, futures and forecasts.

The Automation Debate – Opportunities and Threats Video & Slides The Automation Debate – Opportunities and Threats Ray Poynter and Lenny Murphy published a report on Automation and its impact on market research (click here… 1 March 2017 A picture paints: understanding visual culture Video & Slides A picture paints: understanding visual culture We’ll be taking a look at how visual platforms and new ways of analysing images help us gain… 27 February 2017 Being a Start up in Guyana Video & Slides Being a Start up in Guyana This session includes three market research start ups from different countries with presenters sharing experiences and tips, with a… 27 February 2017 Being a Start up in South Africa Video & Slides Being a Start up in South Africa This session includes three market research start ups from different countries with presenters sharing experiences and tips, with a… 27 February 2017 Being a Start up in Romania Video & Slides Being a Start up in Romania This session includes three market research start ups from different countries with presenters sharing experiences and tips, with… 27 February 2017 Where’s the cutting edge in market research? Video & Slides Where’s the cutting edge in market research? In this presentation Ray will highlight the latest trends and innovation in market research, highlighting shifts that could… 27 February 2017 Social Media in 2017, Not much change, but lots of progress Blog Social Media in 2017, Not much change, but lots of progress Last week I attended the MRS Social Media Summit in London, and was struck by something that at… 18 February 2017 Discovery: a new tool for accessing longitudinal cohort studies Blog Discovery: a new tool for accessing longitudinal cohort studies Are you interested in longitudinal data? For example, The Hertfordshire Cohort Study (following 3000 men and women since… 5 February 2017 Asia Pacific Predictions for 2017 Blog Asia Pacific Predictions for 2017 The APAC (Asia Pacific) region’s two New Years are relatively close together this year, Western New Year on… 18 January 2017 What can the Asia Pacific Region teach the MR world? Blog What can the Asia Pacific Region teach the MR world? I think some of the best thinking about new market research comes from the Asia Pacific region and… 15 January 2017 Most Predictions Are Wrong, So Let’s Keep Making Them Blog Most Predictions Are Wrong, So Let’s Keep Making Them Posted by Ray Poynter, 11 January 2017 The researcher and author Philip Tetlock has been researching predictions since… 11 January 2017 How did my predictions for 2016 fare? Blog How did my predictions for 2016 fare? I have just published Five Market Research Trends for 2017, covering issues that I think will be important… 5 January 2017