Tag: Market Research

Blog Will AI Steal Our Jobs? At every event I go to, I hear, at some stage in the discussion, ‘Will AI steal our… 23 April 2023 Blog Lisa Wilding Brown talks about ESOMAR Ray Poynter chats with InnovateMR CEO Lisa Wilding-Brown about here time on ESOMAR Council and about the upcoming… 10 October 2022 Blog Radio NewMR – Mike Stevens Ray Poynter chats with Mike Stevens, founder and editor at Insight Platforms, about key trends in the research… 25 May 2022 Blog Why is market research important? Here are five reasons Ray Poynter sets out five reasons that explain why marketing research is important. 4 March 2022 Blog Radio NewMR Insight Podcast – Lucy Davison In this Radio NewMR podcast, Lucy Davison Founder and Managing Director of Keen As Mustard Marketing, talks to… 18 January 2022 Blog Five Common Myths About Bias and Market Research Ray Poynter highlights 5 common myths about market research and bias, including 'some research is free from bias'… 21 September 2021 Blog What is the state of research reports in 2021? What is the state of market research reporting in 2021? Ray Poynter talks about a new NewMR study… 28 July 2021 Blog How to be customer-led: Repeatedly doing what’s inconvenient Guest blog by NewMR sponsor Further, 13 July 2021 Join Charlie Dawson, author of the Customer Copernicus, in… 13 July 2021 Blog What is the future of market research? In this post, Ray Poynter looks at the prospects for market research in the near future, and forecasts… 4 April 2021 Blog Testing multiple concepts – Insight FAQs Ray Poynter shares some suggestions on how you can conduct a quantitative test of multiple concepts, ads or… 4 March 2021