AI & Innovation

Frontier models, agents and what they mean for insights teams.

The online survey quality guideline by JMRA Video & Slides The online survey quality guideline by JMRA In Japan, online survey is the most used research method. The Internet Survey Quality Subcommittee of JMRA try… 18 October 2017 Making Grid Questions Mobile Friendly – An Impossible Dream? Video & Slides Making Grid Questions Mobile Friendly – An Impossible Dream? With the increasing use of smartphones for online surveys, questionnaire designers are being challenged to measure ideas with… 18 October 2017 Adapting #Mobile to Social Media Language ???? Video & Slides Adapting #Mobile to Social Media Language ???? Mobile communication is becoming increasingly visual – think Instagram, Snapchat, YouTube; the use of filters, emojis and storylines… 18 October 2017 What are the true unmet needs of qualitative researchers in 2017? Video & Slides What are the true unmet needs of qualitative researchers in 2017? Qualitative researchers are always looking to uncover the needs, behaviours and emotions of others, in order to identify… 18 October 2017 Unleash Your Community: The Power of A Communities Mobile App Video & Slides Unleash Your Community: The Power of A Communities Mobile App Unlock the full potential of your community with a communities mobile app. Mobile community apps provide high engagement… 18 October 2017 Are you up to speed with mobile research? Probably Not! Blog Are you up to speed with mobile research? Probably Not! I hear lots of people saying they are doing mobile research properly, but when I look at what… 3 October 2017 Minority Report in Research Communities – The future can be seen, member disengagement can be prevented Video & Slides Minority Report in Research Communities – The future can be seen, member disengagement can be prevented The future can be seen, crime can be prevented. The 2002 award-winning movie Minority Report described a world… 22 September 2017 Human vs. Machine: working together in harmony? Video & Slides Human vs. Machine: working together in harmony? Machine learning and Artificial Intelligence are almost always a consideration in the field of social social media analysis… 22 September 2017 See your potential buyers mushroom by applying Artificial Intelligence to sales volume forecasting Video & Slides See your potential buyers mushroom by applying Artificial Intelligence to sales volume forecasting Each consumer is unique, but while innovation potential is only measured with traditionally sized samples of consumers, research’s… 22 September 2017 Coding open-ended text: The rise of the coding robots? Video & Slides Coding open-ended text: The rise of the coding robots? Machine learning as an idea has been with us for decades. In recent years, active research and raw… 22 September 2017 Living in an AI Future Video & Slides Living in an AI Future Jenn takes us through 4 scenarios of a possible AI driven future using science fiction scenarios to explore… 22 September 2017 Rise of Creative AI – Machines with the Gift of Human Understanding Video & Slides Rise of Creative AI – Machines with the Gift of Human Understanding Customers today, whether in B2B or B2C settings, share their lives in pictures, videos and text. These forms… 22 September 2017