Futures & Trends

Where market research and insights are heading next.

What’s special about Keen as Mustard? Blog What’s special about Keen as Mustard? The post below is the result of a discussion between Ray Poynter from NewMR and Lucy Davison from… 29 April 2015 Collaborative Review of Social Media Research – The Spec Blog Collaborative Review of Social Media Research – The Spec News Update! Lenny Murphy and GreenBook have joined the project, which means the contributors to the project will… 13 April 2015 MRMW in APAC – Summary by Stephen Paton Blog MRMW in APAC – Summary by Stephen Paton This is a guest blog post from Stephen Paton, Manager Insights AGL, who attended the recent MRMW Conference… 9 April 2015 Social Media in 2015 – Collaboration Invitation Blog Social Media in 2015 – Collaboration Invitation Social Media in 2015 – a collaborative review This post announces a collaborative review of social media research… 25 March 2015 Market Research in the Time of VUCA Blog Market Research in the Time of VUCA VUCA is a term that we are going here a lot over the next few years, it is… 19 March 2015 What are the key MR Buzzwords for 2015? Blog What are the key MR Buzzwords for 2015? In a recent NewMR LinkedIn conversation I asked what people thought the MR buzzwords for 2015 will be.… 14 March 2015 Why might a business reject something that is both better and cheaper? (The better tyre example) Blog Why might a business reject something that is both better and cheaper? (The better tyre example) I was talking to a company that had a service that was both better and cheaper than the… 29 January 2015 2014 – NewMR Trends Video & Slides 2014 – NewMR Trends 3 December 2014 video still Video & Slides Panel discussion with Dan Foreman, Finn Raben, & Ray Poynter discussing the trends impacting market research and thoughts about the future 2 December 2014 All About Mobile Video & Slides All About Mobile 30 November 2014 Keeping Pace with the Mobile World: Some Realities, Some Predictions Video & Slides Keeping Pace with the Mobile World: Some Realities, Some Predictions 30 November 2014 What advice would you give to somebody entering the market research profession? Blog What advice would you give to somebody entering the market research profession? One of the questions I get asked quite often is about the advice I would give to people… 26 November 2014