Futures & Trends

Where market research and insights are heading next.

video still Video & Slides Panel discussion with Dan Foreman, Finn Raben, & Ray Poynter discussing the trends impacting market research and thoughts about the future 2 December 2014 All About Mobile Video & Slides All About Mobile 30 November 2014 Keeping Pace with the Mobile World: Some Realities, Some Predictions Video & Slides Keeping Pace with the Mobile World: Some Realities, Some Predictions 30 November 2014 What advice would you give to somebody entering the market research profession? Blog What advice would you give to somebody entering the market research profession? One of the questions I get asked quite often is about the advice I would give to people… 26 November 2014 What is market research? Blog What is market research? Market research (or marketing research if you prefer) is what you do when you want to understand customers… 17 November 2014 Supercharging the evolution of new market research – NewMR and GreebBook create a new strategic alliance Blog Supercharging the evolution of new market research – NewMR and GreebBook create a new strategic alliance Since the arrival of online market research in the mid-1990s the speed of change in market research has… 20 October 2014 #GenY writes about #GenY Blog #GenY writes about #GenY Guest post by Laura Wolfs, from Point-Blank International. Laura Wolfs, Research Executive at Point-Blank International (PBI) in Berlin,… 17 October 2014 A smart guide to being an entrepreneur Video & Slides A smart guide to being an entrepreneur Tips, recommendations and advice from somebody who’s been there Serial entrepreneur Kristin Luck, draws on her experience and… 15 October 2014 Why mobile campaigns and advertising are underachieving and how to change it Blog Why mobile campaigns and advertising are underachieving and how to change it Are mobile campaigns and advertising underachieving? At first glance things look great, the spend on mobile advertising has… 6 October 2014 What’s hot in market research? Video & Slides What’s hot in market research? Click here to access the slides Click here to access the slides 7 September 2014 Presidential Reflections – Dan Foreman Blog Presidential Reflections – Dan Foreman It’s that exciting time of the year again – ESOMAR Congress is on its way and the team… 5 September 2014 ESOMAR report confirms that surveys are in decline Blog ESOMAR report confirms that surveys are in decline Last week I posted an article looking at the decline in survey research, which included some data from… 3 September 2014