Storytelling & Reporting

Finding and communicating the story in the data.

Breaking News! What Qualitative Research can learn from the News Media Video & Slides Breaking News! What Qualitative Research can learn from the News Media The news media has adapted extremely well to evolving technology to become even more engaging and relevant in… 15 November 2018 What does storytelling really mean in a market research presentation? Video & Slides What does storytelling really mean in a market research presentation? Market researchers are often told they need to be storytellers, they are told it by their bosses, they… 15 November 2018 How to edit insights: the power of leaving stuff out Video & Slides How to edit insights: the power of leaving stuff out Communicating impactful and culturally-charged insight bottles down to one thing: clarity. Clarity of the message, clarity of the… 15 November 2018 Visualising voices, representing self. Video & Slides Visualising voices, representing self. We used creative visual techniques of animating words/text, and photostories to sit over the voices of our research… 15 November 2018 Storyboarding techniques for visual storytelling Video & Slides Storyboarding techniques for visual storytelling Clients are under immense pressure to deliver shorter, sharper, clearer stories to their key stakeholders; the use of… 15 November 2018 Examples within regulatory constraints: Storytelling by Jackanory Video & Slides Examples within regulatory constraints: Storytelling by Jackanory John Storey shares the obstacles in insight reporting in healthcare, and the solutions he's discovered in effective and… 15 November 2018 TLDR – Improving the communication of insights to stakeholders Video & Slides TLDR – Improving the communication of insights to stakeholders To be successful, we need to get impact from our insights. But client-side knowledge and insights teams are… 15 November 2018 Visual Foundations for Researchers Video & Slides Visual Foundations for Researchers There are countless articles, books, and workshops on the topic of storytelling. As insights professionals, we know how… 15 November 2018 The Art and Science of Storytelling in Market Research Video & Slides The Art and Science of Storytelling in Market Research Whether you are preparing a PowerPoint, putting together a report, or a creating a dashboard, the best way… 15 November 2018 How to construct an evidence-based customer insight story Video & Slides How to construct an evidence-based customer insight story By now we all know about the power of creating a compelling narrative that engages stakeholders. But the… 15 November 2018 Ray Poynter interviews Betty Adamou Video & Slides Ray Poynter interviews Betty Adamou Betty Adamou, author of Games and Gamification in Market Research, and Founder of Research Through Gaming, is interviewed… 2 November 2018 Courses and Workshop with NewMR – 2018 Blog Courses and Workshop with NewMR – 2018 Posted by NewMR, 17 October, 2018 Sue York and Ray Poynter are widely involved in a wide range… 17 October 2018