Storytelling & Reporting

Finding and communicating the story in the data.

How to use Correlations to find Insights Video & Slides How to use Correlations to find Insights Correlation is one of the most widely used statistical techniques in market research and insights and it is… 28 May 2019 Introduction to Factor Analysis Blog Introduction to Factor Analysis In this 2010 recording Ray Poynter provides an introduction to Factor Analysis. 22 May 2019 Challenges in Modern Market Research Event Challenges in Modern Market Research Webinar: Thursday 29 August Live broadcast 10am New York (3pm London) The slides and recordings can be accessed… 29 August 2019 Less is More: Delivering Value (Not Just Reams of Data From Your Research) Video & Slides Less is More: Delivering Value (Not Just Reams of Data From Your Research) Mike Sherman and Neil Gains will present a method that allows you to create insightful, concise and practical… 1 May 2019 What do people really think about today’s market research reports? Video & Slides What do people really think about today’s market research reports? Learn how to improve your reporting and what people think about reports, and understand what is the gap… 1 May 2019 How to use Correlations to find Insights Event How to use Correlations to find Insights Webinar Wednesday, 28 May 2019 This webinar has been broadcast, you can access the slides and recordings by… 28 May 2019 Creating Better Research Reports Event Creating Better Research Reports Webinar 30 April, 2019 Less is More: Delivering Value – Mike Sherman and Neil Gains will present a… 30 April 2019 The New Research Paradigm: More Show and Less Tell Video & Slides The New Research Paradigm: More Show and Less Tell In today’s disrupted world, researchers must re-think their solutions – especially in terms of how they can get… 9 March 2019 Making data actionable: A look at the power of people-driven data in activating consumer segments Video & Slides Making data actionable: A look at the power of people-driven data in activating consumer segments Innovation is impacting every part of our lives, with smartphones making the world available from our pocket. But… 9 March 2019 A Colourful Transformation: How a dynamic and interactive approach to sharing customer insights is helping Orange keep the customer at the heart of its most important decisions Video & Slides A Colourful Transformation: How a dynamic and interactive approach to sharing customer insights is helping Orange keep the customer at the heart of its most important decisions No longer looking in the rear-view mirror and presenting data a few months down the track using static… 7 March 2019 Lessons Learned from a Decade of MROC Use Video & Slides Lessons Learned from a Decade of MROC Use I worked on my first MROC 10 years ago. The technology was fairly new to Australia back then.… 7 March 2019 Our expert tips to decode hyper-connected consumers’ expectations Video & Slides Our expert tips to decode hyper-connected consumers’ expectations In our increasingly digital society, Market Research must stay connected to people. Strategir developed a mobile app for… 6 March 2019