Blog

Analysis, AI updates and practical guidance for market researchers and insights professionals, written by Ray Poynter and guests.

Tips for searching for research and insight topics via Google Blog Tips for searching for research and insight topics via Google One of the key ways we find information today is by 'googling it'. In this post Ray Poynter… 21 January 2020 The Five Whys – A Tool For Every Researcher’s Toolbox Blog The Five Whys – A Tool For Every Researcher’s Toolbox The five whys is a well-established technique to help you find the real, underlying, root cause of a… 13 January 2020 Six things market researchers and insight professionals need to be doing in 2020 Blog Six things market researchers and insight professionals need to be doing in 2020 Ray Poynter shares 6 things he thinks researchers and insight professionals should be doing in 2020. 8 January 2020 Generation Digital Detox? Report Generation Digital Detox? Guest post by Edward Appleton, 29 November 2019 Millennials, Gen Z – totally hooked on Social Media, chatting,… 29 November 2019 10 Tips for writing blogs and articles Blog 10 Tips for writing blogs and articles Ray Poynter shares 10 tips for anybody who wants to write blogs or articles. 28 November 2019 Council Notes, 18-19 November 2019 – Amsterdam Blog Council Notes, 18-19 November 2019 – Amsterdam Ray Poynter's feedback from the November 2019 ESOMAR Council Meeting. 26 November 2019 The Chatbots are coming – What do you need to know? Blog The Chatbots are coming – What do you need to know? NewMR co-founder Sue York has written a four-page article for the AMSRS newsletter. In this post you can… 16 November 2019 Conjoint.ly now offsetting carbon emissions with every purchase Blog Conjoint.ly now offsetting carbon emissions with every purchase A guest post from Conjoint.ly about their new carbon offsetting schemes. 11 November 2019 Talking to Strangers – thoughts about Malcolm Gladwell’s new book Book Review Talking to Strangers – thoughts about Malcolm Gladwell’s new book Ray Poynter reviews Malcolm Gladwell's new book Talking to Strangers. Ray's recommendation is to read the book (or… 22 October 2019 Effective market disruption requires laser sharp human insight Blog Effective market disruption requires laser sharp human insight Barney Larkin highlights the need for agile, human-centric approaches with two case studies from insurance related companies, Waggel… 16 October 2019