Earlier this week I attended the IIeX APAC Conference in Thailand and it was a fantastic event – I strongly recommend it for next year. Although most of the presentations were great, there were occasional reminders about things that presenters […]
Découpé, or to give it its anglicised name ‘cut up technique’ is a creativity device that dates back to at least the 1920s, but was popularised in the 1950s by William Burroughs (the beat writer and artist). More recently pop […]
I hear lots of people saying they are doing mobile research properly, but when I look at what many of them are doing, it falls well short of what I think is acceptable, and incredibly short of what we should […]
At the moment (August 16 to August 31, 2017) NewMR is running a survey to collect data about the stats commonly used in market research. [Note, since August has finished, the survey is now closed. We will be posting the […]
The post below is a guest post from Will Poynter, lead engineer at CLOSER Discovery, based in the UK. Space is big. Really big. You just won’t believe how vastly, hugely, mind-bogglingly big it is. – Douglas Adams And now data […]
Posted by Ray Poynter, 11 May 2017 One of the hottest terms in market research at the moment is the word ‘Agile’. However, there is not a lot of clarity about what exactly it means and how it should best […]
The post below is a guest post from Will Poynter, lead engineer at CLOSER Discovery, based in the UK. There is a common misconception that open data means making data public. This is one, very narrow, way of opening up data. […]
The post below is a guest post from Will Poynter, lead engineer at CLOSER Discovery, based in the UK. Although the term “big data” has been in use since the 1990s, it has gained popularity massively over the last 5 years. […]
Last week I had was invited to have a play with the 1Q.com system, an innovative and new alternative for market researchers and marketers. 1Q.com is a panel, currently with a North American focus, that operates via consumer’s phones. Like […]
Discussion by Ray Poynter in September 2016 of ESOMAR’s thoughts about 3-year terms for members of Council
By continuing to use the site, you agree to the use of cookies. more information
The cookie settings on this website are set to "allow cookies" to give you the best browsing experience possible. If you continue to use this website without changing your cookie settings or you click "Accept" below then you are consenting to this.