Finding and Communication the Story in the Data – New book in Progress!
Ray Poynter is writing a new book – you can read about it here, and learn about how you can be involved.
Radio NewMR Insight Podcast – Vivek Bhaskaran
Ray Poynter interviews Vivek Bhaskaran, founder and CEO of QuestionPro, about research repositories.
Radio NewMR Insight Podcast – Dr Marie-Claude Gervais
In this podcast, recorded October 2021, Dr Marie-Calude Gervais, the Research Director at Versiti talks to Ray Poynter about a recent project on diversity that won an MRS award.
What can CT Scanning teach us about better market research data?
This year sees the 40-year anniversary of the CT Scanner. Ray Poynter shows how the paradigm shift if thinking that led to the CT scanner can be applied to the collection of MR data.
Five Common Myths About Bias and Market Research
Ray Poynter highlights 5 common myths about market research and bias, including ‘some research is free from bias’ and ‘Big data will remove the bias in research’
NewMR – Presenting & Reporting Study – 2021
Here is a copy of the NewMR 2021 study into Presenting and Reporting market research results.
Radio NewMR Insight Podcast – Lisa Wilding-Brown
Ray Poynter interviews Lisa Wilding-Brown, the newly appointed CEO of InnovateMR
Radio NewMR Insight Podcast – Melissa Schmidiger, Director, Global Research and Insights at Credit Suisse
In this Radio NewMR podcast, Melissa Schmidigier from Credit Suisse chats with Ray Poynter. September 2021.
Storytelling and market research: 8 tips on how to find the story in your data
Ray Poynter shares 8 tips to help you find the story in your data.
What is the state of research reports in 2021?
What is the state of market research reporting in 2021? Ray Poynter talks about a new NewMR study to explore the world of insights and market research.