Blog

Analysis, AI updates and practical guidance for market researchers and insights professionals, written by Ray Poynter and guests.

Radio NewMR – Priscilla McKinney Podcasts Radio NewMR – Priscilla McKinney Ray Poynter chats with Priscilla McKinney, CEO of Little Bird Marketing. Ray and Priscilla look at what post-pandemic… 29 July 2022 Radio NewMR – Joaquim Bretcha Podcasts Radio NewMR – Joaquim Bretcha Ray Poynter chats with Joaquim Bretcha, the immediate past President of ESOMAR and Internationa Director at Netquest. In… 20 July 2022 Is your business taking inflation into account? Blog Is your business taking inflation into account? Most of the people running companies, projects, and investments in the developed economies around the world have no… 18 July 2022 The similarity between winning at Rugby and winning with a Platform and Service combination Blog The similarity between winning at Rugby and winning with a Platform and Service combination In many organizations, there is tension between the DIY/SaaS provision of software and the provision of services. The… 29 June 2022 Radio NewMR – Charlene Adamah Podcasts Radio NewMR – Charlene Adamah Ray Poynter chats with Charlene Adamah a director and co-founder of CORe (Colour of Research). Ray and Charlene… 14 June 2022 Radio NewMR – Melanie Courtright Podcasts Radio NewMR – Melanie Courtright Ray Poynter chats with Melanie Courtright Chief Executive Officer of the Insights Association about what is happening in… 7 June 2022 Radio NewMR – Mike Stevens Podcasts Radio NewMR – Mike Stevens Ray Poynter chats with Mike Stevens, founder and editor at Insight Platforms, about key trends in the research… 25 May 2022 The Participant Crisis 2022 Blog The Participant Crisis 2022 The world of insights is on the cusp of a great future where human-centric approaches dominate services, product… 6 April 2022 Radio NewMR – Kajoli Tankha Podcasts Radio NewMR – Kajoli Tankha Ray Poynter chats with Kajoli Tankha, Senior Director, Consumer Product, Retail and Growth Research at Microsoft about ‘managing… 23 March 2022 Trade-offs vary from one culture to another Blog Trade-offs vary from one culture to another Ray Poynter looks at why we should our gut against data, and sees the power of culture versus… 22 March 2022