Blog

Analysis, AI updates and practical guidance for market researchers and insights professionals, written by Ray Poynter and guests.

104 Facts You Don’t Know About Mobile Marketing infogrpahics 104 Facts You Don’t Know About Mobile Marketing Guest blog by Megan Arevalo, WebsiteBuilder.org As well as the post below, Megan has contributed a really useful… 2 August 2017 What is the best way to present numbers?6 tips for better conference presenting Conferences What is the best way to present numbers?6 tips for better conference presenting A couple of weeks ago I was at a conference in Lisbon and spent five days listening to… 31 July 2017 Major update on mobile market research Futuring Major update on mobile market research For a few years there have been relatively few new findings about mobile market research. We have seen… 23 July 2017 Why Use Bullets in a Presentation? The difference between good bullets and bad bullets. Conferences Why Use Bullets in a Presentation? The difference between good bullets and bad bullets. Every so often there is an upsurge in criticism about the use of bullets in presentations, often linked… 8 June 2017 Why should I use international standards? Big Data Why should I use international standards? The post below is a guest post from Will Poynter, lead engineer at CLOSER Discovery, based in the UK.… 30 May 2017 What is Agile Market Research? Agile What is Agile Market Research? Posted by Ray Poynter, 11 May 2017 One of the hottest terms in market research at the moment… 11 May 2017 Open data, what does it mean and why do we need it? Big Data Open data, what does it mean and why do we need it? The post below is a guest post from Will Poynter, lead engineer at CLOSER Discovery, based in the UK.… 7 May 2017 Big data, what is it and will it be here to stay? Uncategorized Big data, what is it and will it be here to stay? The post below is a guest post from Will Poynter, lead engineer at CLOSER Discovery, based in the UK.… 2 May 2017 Should Ambitious Market Research Companies Adopt the American Way? Asia Should Ambitious Market Research Companies Adopt the American Way? Market Research is becoming more and more USA dominated. The ESOMAR revenue figures for market research show that… 1 May 2017 Do you work internationally? Read ‘The Culture Map’ by Erin Meyer Books Do you work internationally? Read ‘The Culture Map’ by Erin Meyer I have just read The Culture Map by Erin Meyer and it has excited me more than anything… 23 April 2017