Blog

Analysis, AI updates and practical guidance for market researchers and insights professionals, written by Ray Poynter and guests.

Are you up to speed with mobile research? Probably Not! Market Research Are you up to speed with mobile research? Probably Not! I hear lots of people saying they are doing mobile research properly, but when I look at what… 3 October 2017 Why you should subscribe to NewMR’s newsletter? Advertising Why you should subscribe to NewMR’s newsletter? Every week NewMR sends out one or two newsletters/updates that we think you will find useful. You can… 30 September 2017 When will surveys disappear? (2017 update) ESOMAR When will surveys disappear? (2017 update) Back in 2010 ,I caused a minor stir in the research world by predicting (at the MRS Conference… 15 September 2017 The Statistics and Statistical Tools Used in Market Research in 2017 Market Research The Statistics and Statistical Tools Used in Market Research in 2017 In this post I am sharing the summary and two key charts. The eight-page version of the results… 3 September 2017 Storytelling Starts with Finding the Narrative During the Analysis Insight Storytelling Starts with Finding the Narrative During the Analysis Storytelling is very much in vogue. There is general agreement that research findings that employ storytelling are more… 17 August 2017 Survey about the stats we use in market research Market Research Survey about the stats we use in market research At the moment (August 16 to August 31, 2017) NewMR is running a survey to collect data about… 16 August 2017 104 Facts You Don’t Know About Mobile Marketing infogrpahics 104 Facts You Don’t Know About Mobile Marketing Guest blog by Megan Arevalo, WebsiteBuilder.org As well as the post below, Megan has contributed a really useful… 2 August 2017 What is the best way to present numbers?6 tips for better conference presenting Conferences What is the best way to present numbers?6 tips for better conference presenting A couple of weeks ago I was at a conference in Lisbon and spent five days listening to… 31 July 2017 Major update on mobile market research Futuring Major update on mobile market research For a few years there have been relatively few new findings about mobile market research. We have seen… 23 July 2017 Why Use Bullets in a Presentation? The difference between good bullets and bad bullets. Conferences Why Use Bullets in a Presentation? The difference between good bullets and bad bullets. Every so often there is an upsurge in criticism about the use of bullets in presentations, often linked… 8 June 2017