AI & Innovation
Frontier models, agents and what they mean for insights teams.
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What I learned from the ICG Question Time
London, 14 November, 2013, the ICG (the Independent Consultants Group), held their fourth Question Time event, where five…
15 November 2013
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Where does the inspiration for new market research come from?
As part of the preparation for the Festival of NewMR (2-6 December), we are running a study looking…
3 November 2013
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What are the key mobile market research questions?
In 2013, ESOMAR published Answers to Contemporary Market Research Questions. A book which seeks to answer the questions…
24 October 2013
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Jan Hofmeyr challenges the future of market research at MRMW London
Last week, at the MRMW Conference in London, the future of market research as we know it was…
14 October 2013
Blog
What is the best market research approach?
What is the best market research approach? - Post by Ray Poynter October 2013.
6 October 2013
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The Five Top NewMR.org Posts of 2013 – so far
Below is a list of the five posts, on NewMR.org, that in 2013 have been read by the…
3 September 2013
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In market research, is agnosticism the new belief?
Traditionally the term agnostic has been applied to people who have not had the courage of their convictions…
6 August 2013
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Which analysis approach will have the biggest impact on market research over the next five years? My vote is for text analytics?
From neuroscience to behavioural economics, from advanced and adaptive choice models to participative ethnography, from facial coding to…
26 July 2013
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When and why to conduct mobile only studies?
Following the discussion on tablets in mobile market research, this post addresses the wider issue of why somebody…
17 July 2013
Event
Big Data
Friday February 22, 2013 This event was held at 10am New York time, 3pm London time. To view…
22 February 2013
Event
Explode-a-Myth
17 May, 2013 – 3pm London time, 10am New York Myths to be busted and speakers include: ‘There…
17 May 2013
Event
Trends in Infographics, Visualisation and Presenting
28 June, 2013 – 3pm Sydney time and 3pm London time This event focused on the latest trends…
28 June 2013
Blog
What is the best market research approach?
What is the best market research approach? - Post by Ray Poynter October 2013.
6 October 2013
post image Blog
The Five Top NewMR.org Posts of 2013 – so far
Below is a list of the five posts, on NewMR.org, that in 2013 have been read by the…
3 September 2013
post image Blog
In market research, is agnosticism the new belief?
Traditionally the term agnostic has been applied to people who have not had the courage of their convictions…
6 August 2013
post image Blog
Which analysis approach will have the biggest impact on market research over the next five years? My vote is for text analytics?
From neuroscience to behavioural economics, from advanced and adaptive choice models to participative ethnography, from facial coding to…
26 July 2013
post image Blog
When and why to conduct mobile only studies?
Following the discussion on tablets in mobile market research, this post addresses the wider issue of why somebody…
17 July 2013
Event
Big Data
Friday February 22, 2013 This event was held at 10am New York time, 3pm London time. To view…
22 February 2013
Event
Explode-a-Myth
17 May, 2013 – 3pm London time, 10am New York Myths to be busted and speakers include: ‘There…
17 May 2013
Event
Trends in Infographics, Visualisation and Presenting
28 June, 2013 – 3pm Sydney time and 3pm London time This event focused on the latest trends…
28 June 2013