AI & Innovation
Frontier models, agents and what they mean for insights teams.
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Does commercial market research deserve special exemptions?
In this month’s ESOMAR Research World magazine David Stark, GfK’s VP of Integrity, compliance and privacy for the…
23 May 2013
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10 Reasons to buy ESOMAR’s new book
1 It’s not your classic textbook This book focusses on the questions that are part of the everyday…
19 May 2013
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The Gen2 Advisors’ Social Media Analytics Report
The Gen2 Advisors, headed by Lenny Murphy, have produced an 80 page report on Social Media Analytics, entitled…
15 May 2013
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Think inside out, not outside in
One of the things that marketers, researchers, and administrators are often encouraged to do is to try to…
21 April 2013
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How many ways is mobile being used in Qual?
As mentioned before (here and here), Navin William, Reg Baker, and I are producing a mobile marketing research…
13 April 2013
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Feedback from the MRS Conference in London
This week’s MRS Conference in London was one of the best events I have been to in the…
22 March 2013
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Is your mobile market research ethical?
As I have mentioned before, Navin Williams, Reg Baker, and I are producing a course on mobile marketing…
17 March 2013
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A Short History of Mobile Marketing Research
Navin Williams and I are creating an MMR (mobile marketing research) module for the University of Georgia’s MRII’s…
1 March 2013
Event
Lecture Series One
Listen to leading experts deliver 45 minute introductions to key NewMR topics. Most sessions on NewMR topics look…
1 September 2013 – 30 November 2013
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Some of my favourite blogs
I have just finished running several training sessions on quant research, social media, statistics and presenting and I…
15 February 2013
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Mobile Research in a Mobile World
I spent Wednesday last week chairing the first day of the MRMW conference in Kuala Lumpur, a well-attended…
2 February 2013
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How much accidental MMR is happening?
At the moment I am working on two exciting projects with Navin Williams looking at mobile market research…
26 January 2013
Event
Lecture Series One
Listen to leading experts deliver 45 minute introductions to key NewMR topics. Most sessions on NewMR topics look…
1 September 2013 – 30 November 2013
post image Blog
Some of my favourite blogs
I have just finished running several training sessions on quant research, social media, statistics and presenting and I…
15 February 2013
post image Blog
Mobile Research in a Mobile World
I spent Wednesday last week chairing the first day of the MRMW conference in Kuala Lumpur, a well-attended…
2 February 2013
post image Blog
How much accidental MMR is happening?
At the moment I am working on two exciting projects with Navin Williams looking at mobile market research…
26 January 2013