The Impact of China’s AI Revolution: What Market Researchers Need to Know
Until this year the assumption was that the USA was leading in AI and China was way behind. However, as this post highlight, the balance is changing, in China’s favour.
What does digital disruption mean for APAC in 2018?
Post by Sue York This is the theme of the upcoming MRMW APAC Conference, which is taking place in Singapore on 27 & 28 June 2018. Among the sessions I am particularly looking forward to are: • Driving micro moments […]
Hints for Presenting at International Conference
Earlier this week I attended the IIeX APAC Conference in Thailand and it was a fantastic event – I strongly recommend it for next year. Although most of the presentations were great, there were occasional reminders about things that presenters […]
What can market researchers learn from Hokusai and the Great Wave?
To read the Japanese version of this post (from Mr Ryota Sano) click here. Many of us from outside Japan are familiar with Hokusai’s picture the Great Wave, but I suspect that I am not alone in being less familiar […]
Ray Poynter’s presentation at JMRA Annual Conference 2017
This week, Ray Poynter was the opening keynote speaker at the JMRA (Japanese Market Research Association) Annual Conference in Tokyo. Ray’s topic was ‘Where next, and how do we get there?’ The four final points, the big picture, that Ray […]
Should Ambitious Market Research Companies Adopt the American Way?
Market Research is becoming more and more USA dominated. The ESOMAR revenue figures for market research show that in 2006 the USA accounted for 34% of all market research. By 2015, the USA accounted for 45%. By contrast, many other […]
Asia Pacific Predictions for 2017
The APAC (Asia Pacific) region’s two New Years are relatively close together this year, Western New Year on January 1 and Chinese New Year on January 28. So, this seems like a good moment to ask various people from the […]
What can the Asia Pacific Region teach the MR world?
I think some of the best thinking about new market research comes from the Asia Pacific region and I want to share five examples that are helping re-shape the way we envisage and do market research. All five examples will […]
Driverless Taxis – sneaking up in plain sight
For me the concept of the driverless car exists in my mind as two contradictory elements. Firstly, it exists in my science fiction loving mind, as a key element, along with jetpacks, hover cars, and everybody being slim enough to […]
MRMW Kuala Lumpur – Stephen Paton reports
This is a guest post by Stephen Paton who attended (and spoke at) the recent MRMW APAC conference in Kuala Lumpur. Wow that was quick! It seems like the work year was just beginning and here we are with conferences under […]