I am lucky to attend a large number of conferences each year and at most of these conferences there is a trade-show or exhibition area. With a few notable exceptions many of the companies exhibiting at these shows are selling […]
Business strategists can and should learn a key lesson from the world’s best ever ice hockey player, Wayne Gretzky. Gretzky basically wrote the NHL record book, most goals in a season, fastest 50 goals, only player ever to score 200 […]
From time-to-time people reach out to us to tell us about a new company in the market research space. Sometimes we are able to engage in a conversation, sometimes we are in a position to help with advice with marketing […]
Despite Nobel prize-winning physicist Niels Bohr’s advice that ‘Prediction is very difficult, especially about the future’, here are my predictions for 2016. 1) Bigger Legal Problems for Google and Facebook This year has shown an escalation in problems for Google, […]
In November our thoughts stray to 2016 as we try to guess the key topics we should be following next year. Here are three topics that I think will be big in 2016. Curation As data becomes ever more plentiful […]
There seems to be have been a rash of new claims by some agencies that they are offering a cheaper, better & faster service. However, in my opinion, this does the agency business a disservice for three key reasons: The […]
Everybody is talking about ‘insight instead of data’ and ‘storytelling instead of tables’, but how do we find and communicate the insight that everybody is talking about? These six tips on how to find and communicate the insight are drawn […]
Ray Poynter and Lenny Murphy Earlier this year, NewMR and GreenBook set a challenge for the providers of social media research to highlight the strengths of social media research. Six companies took up our challenge and you can access their […]
Most of the timetables in the station office were happy to be timetables. They prided themselves on being comprehensive, on being up-to-date, and easy to read. They worked hard to add symbols for things like buffet cars, cycle racks, and […]
The link to the latest GRIT survey is available (click here to take it) and I encourage you to take part. The survey has been updated and should last less than 15 minutes. NewMR has been involved in the GRIT […]
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