Blog
Analysis, AI updates and practical guidance for market researchers and insights professionals, written by Ray Poynter and guests.
Market Research
What is the difference between Qualitative and Quantitative Research?
[Sorry, this is a really long post, but I have been asked several times to explain the key…
27 November 2015
Insight
Why researchers need a good hinterland
The term hinterland was used by the British Politician Dennis Healy to describe somebody who had a life,…
17 November 2015
Advertising
Social Media, Curation and a Personal Brand – 3 hot topics for 2016
In November our thoughts stray to 2016 as we try to guess the key topics we should be…
8 November 2015
Business
Nobody can claim to be Cheaper, Faster and Better!
There seems to be have been a rash of new claims by some agencies that they are offering…
4 November 2015
Business
The rate of change today is the slowest you will ever experience!
This year represents the slowest rate of technological and societal change you are likely to experience in the…
25 October 2015
Market Research
What’s special about RIWI?
The post below is the result of a discussion between Ray Poynter from NewMR and Eric Meerkamper from RIWI. …
17 October 2015
Conferences
Futures Festival by BAQMaR on November 24 in Ghent, Belgium
Guest post by Tom de Ruyck of InSites Consulting and Belgian research association BAQMaR. Discover the different Futures of…
15 October 2015
Big Data
Six Tips for Creating Integrated Insight – from the No Nonsense Tour
Everybody is talking about ‘insight instead of data’ and ‘storytelling instead of tables’, but how do we find…
7 October 2015
Conferences
6 Tips for Mobile Market Research – from the No Nonsense Tour
Here are six tips for using mobile market research. All six are drawn from the workshops I will…
6 October 2015
GreenBook
Social Media Research shows Market Research is too inward looking
Ray Poynter and Lenny Murphy Earlier this year, NewMR and GreenBook set a challenge for the providers of…
5 October 2015